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Cost Guide  ·  St-Tropez

What St-Tropez Villas Actually Cost

A six-bedroom villa on the St-Tropez peninsula in the second week of August lists at €28,000 to €120,000 per week. After the 20 percent TVA where the operator is registered, the Saint-Tropez taxe de séjour at €4.40 per adult per night, the Pampelonne beach-club lines, the chef rate, the Nice transfer math, and the helicopter line for the Saturday August arrivals, the all-in week lands 40 to 60 percent above the headline. The peninsula carries the highest line-item premium of any French villa coast we cover; the headline is rarely more than two-thirds of the bill. The full structure, line by line, with three worked examples.

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Peak weeks (18 Jul – 25 Aug)€28,000 to €120,000 / 6BR peninsula / wk
TVA (when applicable)20% of headline
Taxe de séjour (Saint-Tropez)€4.40 / adult / night
Pampelonne beach-club line€3,200 to €7,500 / week
Premium over headline40 to 60%
Last verified2026-05

St-Tropez pricing has three structural facts you need to understand before reading the bands. First: the Pampelonne beach-club ecosystem (Club 55, Nikki Beach, La Réserve à la Plage, Loulou Ramatuelle, Tiki Beach, La Plage des Jumeaux, Verde, Indie Beach, Cap 21, Bagatelle) is not a discretionary line for this trip; it is the operational cost of the peninsula. Most groups will spend €3,200 to €7,500 a week on beach-club lunches and bed minimums across three or four visits. Second: the TVA treatment is operator-dependent. Le Collectionist and the larger managed-portfolio operators invoice through a TVA-registered French entity at 20 percent. Plum Guide and Onefinestay rates already include TVA where it applies. Private owner-direct rentals are often outside the system. The number on the headline page does not always carry the same loading. Third: the Saturday turnover on the D98A and the SP59 from Nice in August is the operational choke point of the entire season. A Saturday afternoon NCE landing in mid-August adds 90 to 120 minutes to a transfer that would otherwise be 100 minutes; the helicopter line is the only reliable answer for those arrival slots.

The rates below were verified against May 2026 cards from Le Collectionist, Plum Guide, Onefinestay, The Thinking Traveller, and four direct managers operating in Les Parcs de Saint-Tropez, Ramatuelle, Gassin, and La Croix-Valmer. All figures are weekly except line items.

No. I  ·  Headline Rates by Sub-market

The starting number, by sub-market, bedroom count, and season.

Headline weekly rate before TVA, taxe de séjour, beach-club lines, chef fees, and transfers. Peak runs 18 July through 25 August. Shoulder is the first half of July, the last week of August, and the first three weeks of September. Off season is everything outside those windows that still holds peninsula weather: late May, June, mid-to-late September, and the first half of October.

Bedrooms (top-tier sub-markets)Peak (18 Jul – 25 Aug)ShoulderOff season
4 BR€14,000 to €32,000€9,500 to €22,000€6,500 to €14,500
5 BR€20,000 to €48,000€13,500 to €32,000€9,500 to €22,000
6 BR€28,000 to €65,000€18,500 to €44,000€12,500 to €28,500
6BR trophy (Les Parcs, Pampelonne-hinterland sea view)€65,000 to €160,000€42,500 to €105,000€28,500 to €72,000
8 BR€48,000 to €120,000€32,000 to €78,000€22,000 to €52,000
10 BR+ estate€90,000 to €320,000€58,000 to €210,000€38,000 to €140,000
Sub-market (6BR, peak August)Headline weekly rateNote
Les Parcs de Saint-Tropez (gated, walk to town)€55,000 to €160,000The trophy band, walking to Place des Lices, butler typical
Pampelonne-hinterland (Ramatuelle ridge, sea view)€42,000 to €105,000Walk-to-beach access via Pampelonne path, the second trophy band
Ramatuelle countryside (vineyard belt)€28,000 to €62,000Mas country, 10 to 15 minutes to Pampelonne
Gassin (hilltop village belt)€24,000 to €52,000Quieter, panoramic, 15 to 20 minutes to Pampelonne
La Croix-Valmer & Gigaro€22,000 to €48,000Sea-view, 20 to 25 minutes to St-Tropez, family belt
Saint-Tropez village (cap des Salins)€26,000 to €55,000Walking to Place des Lices and the port, smaller plots
Cogolin & Grimaud countryside€16,000 to €36,000The best dollar-per-bedroom of the peninsula band

Les Parcs de Saint-Tropez is the single most price-disciplined sub-market on the peninsula because of the gating, the walk to Place des Lices, and the butler norm. Cogolin and Grimaud offer the best dollar-per-bedroom inside the peninsula envelope, at the cost of 20 minutes to Pampelonne.

No. II  ·  The Line Items

What sits on top of the headline.

TVA: 20% (when applicable)

Le Collectionist and the larger managed-portfolio operators invoice through a TVA-registered French entity at 20%. The line is itemised on the invoice as “TVA 20%” against the room charge. Plum Guide and Onefinestay rates already include TVA where it applies. Private owner-direct rentals are typically outside the TVA system and the rate is TVA-free. Always confirm the format. On a Le Collectionist €40,000 weekly headline, that is €8,000 TVA on top; on the same villa from a private owner the line is €0.

Taxe de séjour: €3.30 to €4.40 per adult per night

Set by each commune. The Saint-Tropez commune charges €4.40 per adult per night at the luxury-villa tier. Ramatuelle, Gassin, and La Croix-Valmer run €3.30 to €4.40. Children under 18 are exempt. For a family of eight (four adults, four children) on a seven-night stay in Ramatuelle, the line is €92 to €124. The operator collects and remits.

Pampelonne beach-club lunches: €3,200 to €7,500 per week

The Pampelonne beach-club ecosystem is the operational cost of the trip. Club 55 runs €120 to €180 per head with wine, with the daybed line included on a reservation. Nikki Beach and La Réserve à la Plage run €160 to €240 per head with the beach-bed minimum. Loulou Ramatuelle runs €180 to €280. La Plage des Jumeaux and Tiki Beach run €120 to €180. A typical St-Tropez week budgets €3,200 to €7,500 across three or four visits for a family of eight. The beach-bed reservation is non-negotiable at peak; book the manager six to ten weeks ahead. The Club 55 reservation lead time runs four to six weeks; the Loulou lead time runs eight to twelve.

Staff: housekeeper and gardener typically included

The standard St-Tropez luxury villa includes a daily housekeeper, gardener, and pool maintenance in the headline. The Les Parcs trophy properties typically include a butler and a 24-hour concierge. Cook is rarely included on this coast at the €28,000 to €65,000 headline band; cook becomes a common inclusion at the €65,000 plus trophy band. Verify the inclusions in writing before signing.

Evening chef: €480 to €780 per service plus food at cost

An independent evening chef on the peninsula runs €480 to €780 per service plus food at cost for ten. The strongest chef benches are alumni of La Vague d’Or, La Voile, and the Cheval Blanc dining room. Food cost lands at €55 to €130 per person depending on protein (Mediterranean fish, lamb from Sisteron, foie gras), the wine list, and whether a sommelier service is added. The August lead time runs eight to twelve weeks.

Boat charter (Pampelonne and Porquerolles): €2,800 to €9,500 per day

A 12 to 14-metre Riva or Itama charter from the Saint-Tropez port for a Pampelonne anchor-and-lunch day runs €2,800 to €4,200 plus fuel (€420 to €680) and 10% captain tip. A 21-metre Wally or Sanlorenzo with two crew runs €6,200 to €9,500 per day plus fuel and tip. The canonical day is the Pampelonne anchor at Club 55 or Loulou for lunch, returning to the harbour for sunset. A longer day to the Îles d’Hyères (Porquerolles, Port-Cros) runs the same charter with an extra hour each way. The August lead time runs twelve to sixteen weeks.

Place des Lices restaurants: €180 to €420 per head

The town dinner line is a real line. La Ponche, Cucina Byblos, Loulou En Ville, and La Vague d’Or run €180 to €420 per head before wine. A family of eight at Cucina Byblos in August lands between €1,800 and €2,800 with a reasonable wine pairing. The reservation lead time at La Vague d’Or runs ten to fourteen weeks in August; the others run four to eight. The St-Tropez night out is not a casual line.

Ground transport: €320 to €620 per car per day

A Mercedes V-Class with driver runs €480 to €620 per day on the peninsula. Self-drive SUV from Nice or Toulon runs €180 to €320 per day; self-drive is workable across most of the peninsula outside the peak August Saturday turnover and the Place des Lices evening parking. The recommended pattern is a self-drive SUV for the week plus a V-Class with driver for NCE transfers and the Place des Lices evenings.

Nice (NCE) transfers: €320 to €480 ground or €1,800 to €2,800 helicopter

A V-Class from NCE to the peninsula runs €320 to €480 each way; the road transit is 90 to 140 minutes outside peak August Saturday turnover (when it stretches to three hours). A helicopter from NCE to the La Mole heliport (LTT) or a private helipad runs €1,800 to €2,800 each way for a six-seater AW109. The helicopter is the only sensible arrival pattern for Saturday afternoons in August; the rest of the calendar is fine on the V-Class. Héli Securité and Monacair are the established operators.

Pre-stock and provisioning: €420 to €1,200

Arrival provisioning (oils, vinegars, bread, rosé, breakfast supplies for two days, Provençal pantry staples) runs €420 to €1,200 depending on group size and the inclusion of regional rosé in volume. The Carrefour Saint-Tropez and the marketplace at Place des Lices on Tuesday and Saturday handle the pantry runs.

Gratuities: €80 to €160 per staff member per week

French villa staff are paid through the operator under French labour law. A cash gratuity on departure of €80 to €160 per staff member per week is the practice at the St-Tropez tier. For a four-staff villa on a seven-night stay, plan for €320 to €640 in cash gratuities. The villa manager distributes.

No. III  ·  Worked Examples

Three weeks. Three real totals.

Three trip configurations we priced for clients in 2024 and 2025. Numbers verified against the source contracts. The takeaway: the line items add 40 to 60 percent on top of the headline rate, the highest premium on any French villa coast we cover.

Example I

Two couples, late June, four-bedroom Gassin hilltop villa.

Headline: €12,500 / wk (shoulder, Gassin, sea view).

TVA (20%) €2,500. Taxe de séjour (4 adults, 7 nights at €3.30) €92. Two evening chef services (€560 each) €1,120 plus food €760. Pre-stock €480. Self-drive SUV from Nice seven days at €220 = €1,540. NCE round-trip V-Class on arrival, self-drive after, €420. Club 55 lunch for four €680. La Plage des Jumeaux lunch for four €520. Boat charter, half day, 12-metre Riva €2,200 plus fuel €320 plus tip €260. Place des Lices dinner at La Ponche €820. Gratuities €280.

All-in: €24,512 for the week.
Premium over headline: 96%.

Example II

Family of 10, second week of August, six-bedroom Ramatuelle-ridge villa.

Headline: €52,000 / wk (Pampelonne-hinterland sea view).

TVA (20%) €10,400. Taxe de séjour (6 adults, 4 children, 7 nights at €4.40 adult) €185. Four evening chef services (€680 each) €2,720 plus food €3,200. Pre-stock €860. V-Class with driver three days €1,860. Self-drive SUV the other four days €1,080. NCE helicopter to LTT round-trip €5,400 (two AW109 legs). Club 55 lunch twice for 10 €3,200. Nikki Beach lunch once for 10 €2,200. Loulou Ramatuelle lunch once for 10 €2,600. Boat charter, full day, 14-metre Itama €3,800 plus fuel €560 plus tip €440. La Vague d’Or dinner for 10 €4,200. Gratuities €640.

All-in: €95,145 for the week.
Premium over headline: 83%.

Example III

Group of 14, third week of August, eight-bedroom Les Parcs villa.

Headline: €105,000 / wk (Les Parcs trophy, butler and concierge included).

TVA (20%) €21,000. Taxe de séjour (10 adults, 4 children, 7 nights at €4.40 adult) €308. Five evening chef services (€780 each) €3,900 plus food €4,800. Pre-stock €1,200. V-Class with driver six days at €620 = €3,720. Self-drive SUV one day €320. NCE helicopter round-trip for three legs (V-Class catches the spillover) €8,400. Beach-club lunches (Club 55 twice, Nikki once, Loulou once, La Réserve once) €9,800. Boat charter, two days, 21-metre Wally €14,400 plus fuel €980 plus tip €1,540. Place des Lices dinners at Cucina Byblos and Loulou En Ville €5,200. Gratuities €860.

All-in: €181,428 for the week.
Premium over headline: 73%.

Euro figures as quoted. The helicopter line in Examples II and III is the single most consequential cost decision on the peninsula in August; on a non-Saturday arrival, the V-Class is fine and the premium drops 10 to 15 points. Example I’s 96 percent premium on a shoulder week is the small-headline-large-line-item pattern that catches first-time peninsula buyers.

No. IV  ·  Reducing the Bill

How to cut the total, without cutting the trip.

Six levers move the all-in figure on a St-Tropez week.

Move to the first week of September. The headline drops 30 to 45 percent. Pampelonne is calmer. The beach-club reservation lead times drop from twelve weeks to three. The water is still 24 degrees.

Trade Les Parcs trophy for Ramatuelle ridge. Same Pampelonne access, similar sea view, 40 to 55 percent cheaper at matched bedroom count. The Les Parcs walking-to-Place-des-Lices premium is real but it is also priced.

Pace the beach-clubs. Two visits a week, not five. The other days, swim from the villa or off the boat. Save €2,200 to €4,800 on the line.

Land on Sunday or Monday, fly home on Friday. The Saturday turnover in August is the single most expensive logistics window of the year on the peninsula. Sunday and Monday NCE transfers run 90 minutes; the Saturday afternoon transfer runs three hours and is the reason most groups end up on the helicopter.

Charter the 12-metre Riva, not the 21-metre Wally. For groups under 10, the 12-metre handles a Pampelonne anchor day at half the rate. Save €3,500 to €5,800 on the day charter.

The sixth lever. Two St-Tropez direct managers run quiet rebook lists when an August booking moves: villas release 12 to 25 percent below the original rate inside the 45-day window. The platforms generally do not surface these. Email any of the strong direct managers in mid-June for the August opening.

FAQ

The questions readers ask.

What does a St-Tropez villa cost per week in August?

For a six-bedroom villa in the central peninsula (Les Parcs, Ramatuelle ridge, Pampelonne-hinterland), the headline rate from the third week of July to the third week of August runs €28,000 to €120,000. After the 20 percent TVA where the operator is registered, the Pampelonne beach-club lines, the chef rate, and the Nice transfer math, the all-in week typically lands 40 to 60 percent above the headline.

How much do Pampelonne beach-club lunches cost?

Club 55 runs €120 to €180 per head with wine. Nikki Beach and La Réserve à la Plage run €160 to €240 per head with the beach-bed minimum. Loulou Ramatuelle runs €180 to €280. La Plage des Jumeaux and Tiki Beach run €120 to €180. A typical St-Tropez week budgets €3,200 to €7,500 across three or four visits for a family of eight.

What is the taxe de séjour in Saint-Tropez and Ramatuelle?

The Saint-Tropez commune charges €4.40 per adult per night at the luxury-villa tier. Ramatuelle, Gassin, and La Croix-Valmer run €3.30 to €4.40. Children under 18 are exempt. For a family of eight on a seven-night stay, the line is €92 to €124. The operator collects and remits to the commune.

How much does a chef in St-Tropez cost?

An independent evening chef in the St-Tropez peninsula runs €480 to €780 per service plus food at cost for ten. Food cost lands at €55 to €130 per person depending on protein, the wine list, and whether a sommelier service is added. A week with four chef nights and two chef lunches lands between €4,800 and €9,500 all in. The August lead time runs eight to twelve weeks.

What is the Nice (NCE) transfer math for a St-Tropez villa?

A Mercedes V-Class from NCE to the peninsula runs €320 to €480 each way; the road transit is 90 to 140 minutes outside peak August Saturday turnover, when it stretches to three hours. A helicopter from NCE to the La Mole heliport (LTT) or a private helipad runs €1,800 to €2,800 each way for a six-seater AW109 and is the only sensible arrival pattern for Saturday afternoons in August.

When do St-Tropez villa prices drop?

The peninsula has one peak period: 18 July through 25 August, with a sharp premium 8 to 22 August. By the first week of September, the headline drops 30 to 45 percent. By the second week of September, a further 15 to 25 percent. The water is warm into early October. The cheapest peak-quality week of the year is the third week of September.

What does the St-Tropez villa headline rate include?

The standard inclusions on the Le Collectionist, Plum Guide, and Onefinestay tier are the property, daily housekeeping (six days), pool maintenance, gardening, Wi-Fi, and arrival cleaning. Cars, chef, beach-club bookings, transfers, and concierge bookings sit on top. The Les Parcs trophy villas often include a butler and a 24-hour concierge in the headline; verify in writing before signing.

The Buyer’s Guide PDF

The full destination cost report.

The 20-page PDF with line-item math for Les Parcs, Ramatuelle ridge, Gassin, La Croix-Valmer, and Cogolin; the six chefs we have used by name; the four boat captains we trust for the Pampelonne anchor day; the Place des Lices reservation calendar; and the helicopter operator we book for Saturday August arrivals. Free. We trade it for an email.

Get the St-Tropez cost report

The For Kings Network

The rest of the St-Tropez trip.

When a hotel beats a villa on the booking math. The restaurants worth booking before the trip. The bars that take a rosé programme seriously.