Three areas anchor the luxury market, and they feel different. La Californie, the hillside east of the centre, holds the grand Belle Epoque and modern villas with the best Bay of Cannes views, a short drive down to the Croisette. This is the heart of the high-end rental market and the most expensive pocket over the Festival.
Super Cannes, the ridge above La Californie, climbs higher for bigger lots, more privacy, and the panoramic view across to the Esterel and the bay, at a small premium for the seclusion. Inland, the Mougins and Mandelieu sides offer larger gardens and more house for the money, at the cost of the sea view and a longer drive to the Croisette. The waterfront itself, the Croisette, is hotels and apartments rather than villas.
VAT and the taxe de séjour
France applies a reduced 10 percent VAT to professionally managed and serviced accommodation, the same reduced band that covers hotels. A villa let directly by a private owner is generally outside VAT, with the owner taxed on the rental income rather than charging the guest VAT. On a managed €60,000 summer week the 10 percent line is €6,000.
On top of the rate, Cannes charges a taxe de séjour per person per night. For unclassified furnished tourist rentals, the category most villas fall into, the rate is 5 percent of the per-person, per-night price excluding tax, capped at about €5.36 per person per night in 2026, a figure that includes the additional regional levy funding the Provence-Côte d’Azur rail line (Mairie de Cannes, 2026 tariff schedule). The tax is real but small against the rate.
Cleaning and service
Expect an end-of-stay cleaning fee of €500 to €2,000 depending on the size of the estate, and on staffed villas a concierge element covering the arrival, the provisioning, and a local contact. Many of the larger hillside estates include a housekeeper and a gardener in the rate.
Staff you add
A private chef on the Riviera runs €350 to €600 per day plus food, above the Italian equivalent. A car with a driver is common given the hillside lanes and the Festival traffic, at roughly €400 to €700 per day, and a helicopter transfer from Nice runs a few thousand euros at the top of the market.
Security deposit
Plan on a refundable deposit of €5,000 to €50,000 depending on the value of the estate, held by card or transfer and returned within two to four weeks of checkout. Festival lets often carry the steepest deposits and the strictest cancellation terms.